The Lab · Written in the open · Tagged Print on Demand

Lab.

Working notes from the studio. The tools I build, the workflows I keep, the mistakes I paid for.

9 entries · latest 2026-04-19

Browse every entry by topic

Latest entry

RAXXO Studios 10 min read

Merch Design That Actually Sells: 5 Case Studies

The best-selling RAXXO merch designs all share three traits: specific audience, one clear message, high-contrast typography Generic inspiration quotes and vague "creative" designs sell the worst, regardless of print quality Niche insider references outperform broad relatable humor by roughly 4...

BrandingBusinessDesignPrint on Demand
Read the entry
TLDR This entry in one minute
  • The best-selling RAXXO merch designs all share three traits: specific audience, one clear message, high-contrast typography
  • Generic inspiration quotes and vague "creative" designs sell the worst, regardless of print quality
  • Niche insider references outperform broad relatable humor by roughly 4 to 1 in my data

All entries · Print on Demand